Performance & Growth Lead Expert
About this job
At Sfakianakis Group, a leader in the automotive industry, we are looking for a highly skilled and creative Performance & Growth Lead Expert to strengthen our market presence and contribute to our continued growth. The ideal candidate will have a proven track record in designing and executing successful digital marketing strategies that deliver measurable business results. Key Responsibilities: • Designs the overall performance strategy (paid media, lead generation, SEO) • Monitors and evaluates key performance indicators (KPIs), analyzes data and delivers actionable insights to support decision-making • Manages budget allocation across channels and business units • Leads and evaluates external partners (performance agencies, SEO, web development) • Analyzes performance data and identifies optimization opportunities for continuous improvement • Develops reports and presents results to key stakeholders • Collaborates with business unit marketing teams to ensure alignment with commercial objectives • Contributes to improving lead quality and lead management processes • Participates in the design and optimization of websites and digital channels, with a focus on conversion • Defines UX, funnels and lead generation requirements for new and existing digital assets • Monitors website performance and recommends data-driven improvements Requirements: • BSc in Marketing, Business Administration, or a related field (MSc degree preferred) • 5+ years of experience in performance or digital marketing, preferably within a multi-brand or complex organizational environment • Strong understanding of paid media channels (e.g., Google, Meta) and lead generation strategies • Proven experience managing and guiding external partners and agencies • Hands-on experience in KPI tracking and reporting tools • Familiarity with AI tools and applications in marketing, with a keen interest in leveraging them to improve performance Core Strengths: • Outstanding interpersonal skills with the ability to collaborate across teams and influence at all levels of the organization • Strong analytical skills with experience using data-driven insights to guide strategy • Creativity and the ability to develop innovative marketing initiatives What We Offer: 💵 Competitive salary and benefits package 💎 Dynamic and modern work environment 🌱 Continuous training and development opportunities 📈 Career growth and advancement prospects 🖥️ Company mobile phone and laptop 🛡️ Health and life insurance program