Senior Paid Search & AI Advertising Specialist (Remote or Cyprus)
About this job
Freedom24 is a trusted online broker with expertise in the US, European, and Asian stock markets, registered in Cyprus, and offers a broad range of services in the financial markets. Freedom Team is a union of highly qualified professionals on the market, bursting with vibrant energy and pioneer ideas. All of us are goal-oriented with a strong belief in teamwork power built on the strength of each of us. We work in a high-paste environment and within cross-functional teams. We are dedicated to achieving the best possible result, and no one thinks he doesn’t make a change. We’re looking for a hands-on advertising expert to grow customer acquisition across search engines and AI chat platforms, with AI agents and automation at the core of campaign management. If you feel like you’re a good fit for us and we are a good fit for you, go ahead and check this position out. Responsibilities AI & Automation • Build and optimise AI agents to manage bidding settings, budgets, keywords and negative keywords. • Use LLMs to analyse search queries, identify growth opportunities, detect wasted spend and generate ad variations. • Connect advertising platforms, analytics and internal data through APIs to automate campaign analysis, reporting and actions. • Test and monitor automated workflows, with clear limits and approval rules for campaign changes. Search Engines & AI Chat Platforms • Own the planning, launch, optimisation and scaling of paid search campaigns across search engines. • Explore and test customer acquisition through AI chat platforms, including paid advertising formats where available. • Launch and optimise remarketing campaigns, with audiences, exclusions and messaging tailored to each stage of the customer journey. • Write and test clear, relevant ad copy adapted to each platform, audience and user intent. Measurement & Performance • Improve conversion tracking, offline conversion integration and attribution across channels. • Use experiments and conversion value to guide bidding, budget allocation and campaign optimisation. • Identify which campaigns attract valuable customers and scale successful approaches. Requirements • Hands-on experience building or implementing AI agents, LLM-based workflows or automation solutions in advertising, marketing or analytics. • Strong experience independently managing paid search campaigns, with a proven record of improving performance and scaling results. • A solid understanding of bidding strategies, keyword management, search query analysis and value-based optimisation. • Experience launching and optimising remarketing campaigns and audience strategies. • Working knowledge of analytics, tag management, offline conversions and attribution. • Practical experience with APIs and tools such as Python, JavaScript, SQL or automation platforms. • Strong analytical skills and the ability to turn data into clear decisions and measurable improvements. • Excellent written communication and ad copywriting skills. • Initiative to explore emerging advertising channels, challenge existing processes and take ownership of improvements. • Experience testing advertising or customer acquisition through AI chat platforms is a plus. Benefits • Ownership of a meaningful area of performance marketing, with scope to influence how the work is done; • The opportunity to build and apply AI-powered solutions in a live advertising environment; • An international team and a preferred office location in Cyprus; remote work may be considered; • Relocation support for you and family members; • Compensation discussed individually, based on your experience and expectations.